Real results from our app marketing campaigns. See how we helped apps achieve viral growth, millions of views, and massive downloads.
A 19-year-old founder built DormParty, a college-only video chat app that achieved 36 million views on Instagram Reels in just a few months.
Malcolm McDonald created face-to-camera videos showing rival college students trash-talking each other through the app. This format worked because it felt authentic, triggered school rivalry drama, and naturally demonstrated the app's functionality.
"Rival college students matching and trash-talking through the app"
Three co-founders built Candle, a long-distance relationship app, and achieved $30K revenue and 60K downloads in just 3 months through daily TikTok posting.
Each co-founder maintained their own TikTok account, posting daily. They focused on two main formats: LDR tip lists (6-second speed-up videos with text overlays) and LDR vlogs that transitioned into app pitches.
"Top 5 tips that SAVED my long-distance relationship"
Three Gen Z planning apps (Partiful, Howbout, Outside) collectively achieved 550K downloads and 193M views by targeting the friend-group planning niche.
These apps focused on ambassador marketing with UGC content. Partiful used 24 TikTok accounts, Howbout deployed UGC slideshows, and Outside targeted long-distance couples with relationship-focused content.
"me and my best friend send each other personalized invites just to hang out"
MeAgain capitalized on the GLP-1 weight-loss drug trend, building a comprehensive tracking app that achieved $400K monthly recurring revenue through targeted TikTok marketing.
They built 35+ TikTok accounts (9 actively posting) targeting the GLP-1 community. Content showed before-and-after transformations, app features, and personal GLP-1 journeys with engaging hooks about weight loss experiences.
"When Ozempic kicks in after one bite"
These case studies show the power of strategic app marketing. Let's discuss how we can help your app achieve viral growth and massive downloads.