UGC InfraTech UGC
Tech UGC at the volume it takes to find what converts.
Software and hardware are harder to sell on short-form than consumer goods. The product has to be shown working, by someone the audience believes, in the first three seconds. We run creators who already cover your category and produce enough volume to find the angle that lands.
tech UGC videos produced per month
cost to prove one winning hook
effective CPM, versus $15 on paid ads
to flag a winning format and brief around it
What we produce.
- Apps
Consumer app demos
Screen-recorded walkthroughs, before-and-after setups, and problem-first hooks that show the product doing the thing rather than describing it. This is the format that converts installs.
- SaaS
Workflow and feature proof
Creators who already work in your category showing the tool inside a real workflow. Credibility comes from the context, not from production value.
- Hardware
Unboxing and in-use
First-run reactions, setup, and daily-use footage across multiple environments, shot by enough creators that you can see which framing holds attention.
- AI tools
Prompt-to-result demos
Short input-output demonstrations where the payoff lands in the first three seconds. High output volume matters here, because the winning angle is rarely the obvious one.
Why teams stop sourcing creators themselves.
Hiring a few creators gets you a few videos. Finding what converts is a volume problem, and volume is what breaks in-house sourcing first.
Tech UGC with Adworkly
- 10-20 creators matched to your product category
- 500+ videos a month across TikTok, Reels, and Shorts
- Weekly briefs drawn from a 500K+ hook database
- Winners flagged in 48 hours and moved into Spark Ads
- Creators, accounts, and footage stay with you
Sourcing creators yourself
- Weeks of outreach before the first delivery
- 1-2 videos per creator, no testing volume
- Briefs written from scratch each time
- No performance loop between creative and spend
- Usage rights negotiated deal by deal
FAQ
Bring us your product, we will bring the creators.
We will walk through your product, the creator profiles that fit your category, and what a first month of testing should produce.
Book a strategy call