Consumer app growth vs gaming-focused UA: Which strategy delivers better results for your app?
| Aspect | Adworkly | AppAgent |
|---|---|---|
| Primary Focus | Consumer Apps + TikTok | Gaming Apps + UA |
| Target Market | Consumer apps (all categories) | Gaming apps primarily |
| Content Strategy | UGC + Creator marketing | Creative studio + UA |
| Platform Expertise | TikTok, Instagram Reels | Facebook, Google Ads |
| Social Proof | Creator testimonials | Client logos |
| Pricing Model | Performance-based | Fixed monthly fees |
Specialized in consumer apps across all categories
Built for TikTok from day one, not adapting gaming strategies
Direct relationships with top creators for authentic UGC
Viral content delivers results in days, not weeks
Strong track record in gaming app UA
Clean, straightforward presentation
Client logos and testimonials prominently displayed
Primarily focused on gaming, not consumer apps
Missing modern social platform capabilities